Okay, so maybe most wont understand this play on words. But when I saw this it made me laugh. I love how Norwegians play with the word Helvetica, as it is extremely close to their word "Helvete", which translates to Hell. Yes. The realm of Lucifer, where the eternal fires burn and the smell of brimstone stinks the air as the torturous screams of sinners can be heard forevermore --- I don't think that really reflects helvetica. But anyways. :P
I will have to admit I did not get out much at all during this break. Upon leaving school to go and hide in a dark room for a week, I managed to snap a picture of some wonderful helvetica type, only to find my phone glitching and croaking in time of need. Curse you, technology. I guess I have to stick with these button pins.
So I guess I have no choice, and hopefully I am allowed to do this, I will analise these two witful Norwegians and their Helvetica buttons. Helvetes Helvetica translates roughly to many meanings in English: "Damn Helvetica, F***king Helvetica, and Helvetica of Hell." I think perhaps many of us designers have such mutal feelings when it comes down to the love-hate relationship we have with this font.
Kristen Børje Hus says he made these with his friend Arnt Ove Foss on the 50th aniversery of the font Helvetica. His lovely pins have a lot of emotion behind them for us graphic designers and our most favourite font, and he boldly wears them with irony.
Kristen Børje Hus and his friend made some good use of negative space I think. It's just plain helvetica, black and white and a bit of red, but the humour behind it is put into good use.
2 comments:
Fy faen i HELVETICA :]
LOVE this
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